Checkers Tanning Turns Up the Heat This Valentine’s Day with Premium New Beds and a Community-First Experience

Checkers Tanning Turns Up the Heat

This Valentine’s Day with Premium New Beds

and a Community-First Experience

Sasha Bush

The Ashland Beacon

For more than two decades, Checkers Tanning has been a trusted name in the local community—a place where people come not just for color, but for confidence, comfort, and a moment of self-care. Now, with the arrival of two state-of-the-art tanning beds and an ongoing commitment to personalized service, Checkers Tanning is giving clients even more reason to walk through its doors.

At the center of it all is manager Trace Stacy, who oversees daily operations and makes sure every client gets a customized experience. “I manage the daily operations and work directly with clients to help them choose the right equipment and tanning plan for their skin type,” Stacy shared. That one-on-one guidance is a big part of what sets Checkers Tanning apart, especially for those new to tanning or looking to level up their results safely and comfortably.

Checkers Tanning’s roots run deep. “Checkers Tanning has been part of the local community for over 20 years, and we strive on keeping a clean and comfortable environment,” stated Stacy. That longevity shows in the loyal client base and in the care put into every detail of the salon—from spotless rooms to equipment that’s consistently upgraded to meet modern standards.

Two Premium Beds, One Elevated Experience

The biggest excitement right now is the arrival of two high-end tanning options that place Checkers Tanning among the most advanced salons in the area.

“We recently added a KBL 6800 Alpha ExtraSun+, one of the highest rated beds on the market. It’s a 10-minute session with Aqua Cool misting and Bluetooth audio for comfort,” detailed Stacy.

This top-tier bed delivers deep, rich bronzing color with extremely even, full-body coverage. Advanced facial and shoulder tanning ensure balanced results, while ultra-comfort airflow and a luxury feel make each session feel more like a spa experience than a tanning appointment. The built-in Bluetooth sound system allows clients to relax with their own music, and the Aqua Cool water mist system keeps the session refreshing from start to finish. Faster results in fewer visits make it ideal for anyone looking for premium performance.

Also new to the lineup is a hybrid option that blends technology and comfort. “We also added an Ultrasun E6 Hybrid, which combines UV tanning with red light therapy,” Stacy said.

The Ultrasun E6 Hybrid Stand-Up offers a 12-minute session that builds color while supporting skin appearance. The red-light component helps skin look smoother and creates a more comfortable session with less of the dry feeling often associated with tanning. It’s a popular choice for clients preparing for vacations, special events, or anyone trying to even out stubborn tan lines.

Options for Every Tanning Level

Flexibility is key at Checkers Tanning. “We offer multiple levels and a 12-minute stand-up bed so beginners and experienced tanners both have options,” Stacy noted. Whether someone is easing into tanning for the first time or maintaining a year-round glow, there’s equipment to match their needs.

The salon also carries a wide selection of professional tanning and skincare products. “We carry bronzers, intensifiers, and tingle tanning lotions. We also carry self-tanning products and daily moisturizers,” Stacy explained. These options allow clients to enhance results, maintain color, and keep skin feeling healthy between sessions.

Confidence, Comfort, and Community

While tanning is not positioned as a medical treatment, many clients report benefits beyond appearance. “We don’t present tanning as a medical treatment, but many clients say the warmth, light, and relaxation help improve their mood during darker months,” Stacy noted.

For him, that emotional boost is the most rewarding part of the job. “Seeing people’s confidence improve. A little color and self-care can genuinely change how someone feels. It’s awesome!”

Adding to the excitement, Checkers Tanning is rolling out Valentine’s specials just in time for the season. “We do have some Valentine’s specials coming up,” Stacy shared, making it the perfect time to treat yourself—or someone you love. Checkers Valentine’s specials include great deals such as buy one tanning lotion get one 50% off! You can also get 30 days of unlimited red-light therapy for just $35! The hottest of the deals is the “Valentine Cocktail,” for just $35 you get one visit to the new KBL Alpha ExtraSun+ bed and one Versa Pro Spray Tan! These amazing deals will be available from Feb. 9 to Feb. 14.

Open When You Need It

Convenience is another reason clients keep coming back. Conveniently located at 1001 13th Street, Ashland, KY 41101, Checkers Tanning is open from 8 a.m. to 11 p.m., seven days a week, with the last tanning client accepted at 10:30 p.m. Early mornings, late nights, and everything in between—there’s always time to fit in self-care.

With premium new equipment, a welcoming atmosphere, and a team focused on helping people feel their best, Checkers Tanning continues to shine after more than 20 years. As the staff puts it, they’re excited and thankful to bring these new experiences to their loyal clients—and eager to welcome new ones.

Now is the perfect time to come see what everyone’s talking about and be among the first to experience the glow.